Being acknowledged as a world-class business hub and one of the fastest-growing cities, Dubai has undergone remarkable growth. Its evolution, from modest origins to a global commerce center, has been propelled by key pillars such as logistics, trade, tourism, and mobility. Dubai’s landscape has transformed from creeks to ports, deserts to airports, and souks to free zones. In 2009, Falcon and Associates emerged with the mission to narrate Dubai’s story by fostering connections among people, businesses, institutions, and government entities both within the emirate and in vital global markets.

As part of our commitment, we conceive, host, execute, and support world-class initiatives and events integral to Dubai’s distinctive narrative, effectively communicating the city’s compelling story.